A Bit About Me
Over the past nine years, my career has been dedicated to marketing and communications within the non-profit sector. I've had the privilege of managing impactful projects, from crafting compelling mailings that reached over 20,000 households, resulting in substantial donation increases, to optimizing email campaigns that doubled open rates from 20% to 40%.
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In addition to my full-time role, I thrive as a freelance marketing consultant. As an independent contractor, I've collaborated with esteemed clients including Mary’s Meals, Marian High School in Bloomfield Hills, and several Catholic parishes, designing effective collateral pieces that resonate with diverse audiences. Furthermore, my writing has been featured in a number of online publications such as Our Sunday Visitor, Radiant, Grotto Network, and Bold Journey.
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I bring a wealth of expertise and dedication to every project, combining strategic insights with creative flair to bring about meaningful outcomes.
Work Experience
April 2021-Present
April 2017-April 2021
May 2015 - April 2017
OSV | Associate Senior Marketing Specialist
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My primary responsibilities have included our consumer email marketing efforts, and print advertisement design. Through a reexamination of our marketing efforts and content, our emails have grown from an average of ~20% open rate to a ~40% open rate. As of recently, I have begun to manage a few of our social media platforms as well, designing the graphics for our weekly content.
Dominican Sisters of Mary, Mother of the Eucharist, Mission Advancement Office | Design, Content, & Communications Coordinator
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I designed, oversaw, and even occasionally wrote the content and mailing of their email campaigns. As I brainstormed ideas and experimented with messaging, I began to discover my love for writing. I also brought my artist and graphic design background to work and created many of their print marketing efforts such as the Annual Appeal campaign which was mailed to over 20,000 households.
Paradisus Dei | Program Coordinator
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I coordinated with volunteers across the Midwest and Canada, helping them to launch programs at their church. I also coached volunteers in annual fundraising efforts.
Let's Get
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